This is the first spot of the 2014 tv campaign for Chiquita Italia. Since 1944, Chiquita proposes animated commercials for its advertising campaigns and this spot carries on that tradition, but, for the first time, Miss Chiquita has been realized entirely in CGI. I supervised this project and I modeled Miss Chiquita with Alice Lomiry (I modeled head, facial expressions and dress, Alice modeled body and fruit).
This is the second spot of the 2014 tv campaign for Chiquita Italia.
The first version of the Miss Chiquita face was different: more Disney-like, with big eyes and more exotic features. But the client pointed for a more mature look, with more realistic proportions. I prefer the first version, I think she was more interesting and expressive, but it's only my personal taste.